February 2026 Neon Apps Activity and Outcomes Report
Executive Summary
Managed Portfolio Overview
- The number of Neon managed RevenueCat clients increased to 31, each supported through a dedicated Slack channel
- Same day responses provided across technical, product, and monetization topics
- Hands-on support delivered across paywall design, migrations, growth guidance, experimentation, and SDK-level implementation Client Execution & Retention
- Signed an annual Enterprise contract with Madduck, representing a $10M ATR commitment — the largest deal closed to date
- Actively migrating Madduck's portfolio of 20+ apps from Adapty to RevenueCat, with 3–5 custom paywalls designed per app
- Onboarded a new inbound referral client (forwarded by Matt) with $30K MTR and recent investment, migration from Adapty underway Ecosystem & Top-of-Funnel Growth
- Officially launched the Neon Apps x RevenueCat Türkiye App Growth Championship 2026
- 1,103 views on the application form
- 684 teams started filling out the application
- 88 teams have already submitted full applications
- RevenueCat was officially added to the Turkish government's supported tools list, making all RevenueCat clients eligible for government incentives
- Announced on LinkedIn
- Webinar planned with TMUG (Türkiye Mobile App Developers Association) and Fina Hukuk to communicate the incentive opportunity broadly Strategic Impact
- February marked a significant inflection point: the Madduck deal, the Championship traction, and the government incentive inclusion are three compounding developments that strengthen Neon Apps' position as the leading RevenueCat partner in Turkey
- March focus will center on Championship finalist selection, incentive system rollout, and converting incentive awareness into new pipeline
Existing Client Support & Enablement Highlights
General Ongoing Support Across Portfolio Total number of active managed client Slack channels increased to 31. Daily support continued across technical troubleshooting, paywall design and iteration, experiment setup and review, and feature education. Overall support quality and response times remained strong across the portfolio.
New Client Migration
Madduck Following the signing of an annual Enterprise contract with a $10M ATR commitment, February was heavily focused on execution. Neon Apps is actively supporting the migration of Madduck's entire app portfolio — over 20 apps — from Adapty to RevenueCat. This included hands-on integration support throughout the month as well as designing 3 to 5 custom paywalls per app, totaling approximately 60–100 paywall designs across the portfolio. Communication remained continuous via Slack and recurring calls. New Inbound Referral (Team DRS) A new client was referred directly by Matt, interested in migrating from Adapty to RevenueCat. After an introductory meeting covering the full platform overview and migration process, a dedicated Slack channel is being set up and migration support is underway. The client currently has $30K MTR and recently closed an investment round, with strong growth expected in the near term.
GTM & Ecosystem Activities
Neon Apps x RevenueCat Türkiye App Growth Championship 2026 The Championship was officially announced in February and received significant early interest:
- 1,103 views on the application form
- 684 teams began filling out the application
- 88 teams submitted complete applications
The initiative is performing well above expectations at this early stage and is establishing Neon Apps and RevenueCat as central to the Turkish mobile app ecosystem. RevenueCat Government Incentive Inclusion RevenueCat was officially included in the Turkish government's supported tools list. This means all RevenueCat clients are now eligible to receive government incentives — a significant development that directly addresses the pricing gap that has been the primary blocker for Adapty account conversions.
- Announcements published on LinkedIn
- Webinar in planning with TMUG and Fina Hukuk to reach a broader developer and publisher audience
Pipeline Snapshot
Newly Onboarded
- New referral client (via Matt) — $30K MTR, recently funded, Adapty → RevenueCat migration in progress Ongoing
- Madduck — Contract signed, full portfolio migration and paywall buildout in active execution
February 2026 Neon Apps Activity and Outcomes Report
March 2026 Focus
- Championship: Close the application period, evaluate submissions, and select 20 teams to compete at the April hackathon
- Government Incentive Rollout: Build a system to ensure all existing RevenueCat clients are correctly set up to receive incentives; design and launch ads announcing the incentive availability to the broader RevenueCat user base in Turkey